Facebook Ad Video Size Guide 2026: Dimensions and Requirements

In today’s digital marketing landscape, video advertising has become the most powerful tool for capturing audience attention and promoting products or services. However, choosing the correct Facebook ad video size is essential for creating professional-looking advertisements across different placements. From Facebook Feeds and Stories to Reels and in-stream ads, each placement may require specific dimensions, aspect ratios, and resolutions. Using the right specifications helps you create engaging Facebook ad videos. In this guide, we’ll explore the recommended Facebook ad video size for every placement, along with technical requirements and tips for creating engaging video ads.

Part 1: What is the Facebook Ad Video Size?

Getting your Facebook ad video pixel size right is the first and most critical step to ensuring your content displays perfectly across all devices. Facebook supports different video dimensions and aspect ratios depending on the ad placement, including Feeds, Stories, Reels, and in-stream ads. Generally, 1080 x 1080 pixels is a popular choice for square video ads, while 1080 x 1350 pixels works well for portrait videos in the Feed. For full-screen vertical placements, such as Facebook Stories and Reels, 1080 x 1920 pixels is a common recommendation. Landscape videos can also be suitable for certain placements.

Part 2: Recommended Facebook Ad Video Dimensions in 2026

If you’re looking for complete video sizes for Facebook ads in 2026, it’s important to understand that each placement may require different dimensions and aspect ratios. Below, we’ve mentioned the recommended video dimensions for popular Facebook ad placements, including Feeds, Stories, Reels, in-stream ads, and more.

1. Facebook Feed Video Ads Size

Recommended Resolution: 1080 x 1080 pixels
Minimum Width: 120 px
Minimum Height: 120 px
Recommended Aspect Ratio: 4:5
Maximum File Size: 4GB
Maximum Video Duration: Up to 240 minutes

2. Facebook Stories Ads Size

Recommended Resolution: 1080 x 1080 pixels
Minimum Width: 500 px
Recommended Aspect Ratio: 9:16
Maximum File Size: 4GB
Maximum Video Duration: Up to 60 seconds

3. Facebook Reels Ads Size

Recommended Resolution: 500 x 888 pixels
Minimum Width: 500 px
Recommended Aspect Ratio: 9:16
Maximum File Size: 4GB
Maximum Video Duration: Up to 60 seconds

4. Facebook Carousel Ads Size for Videos

Recommended Resolution: 1080 x 1080 pixels
Recommended Aspect Ratio: 1:1
Maximum File Size: 4GB
Maximum Video Duration: Up to 240 minutes

5. Facebook Collection Ads Size for Videos

Recommended Resolution: 1080 x 1080 pixels
Recommended Aspect Ratio: 1:1
Maximum File Size: 4GB
Maximum Video Duration: Up to 15 seconds

6. Facebook Slideshow Ads Size for Videos

Recommended Resolution: 1080 x 1080 pixels
Recommended Aspect Ratio: 1:1 or 16:9
Maximum File Size: 4GB
Maximum Video Duration: Up to 15 seconds

7. Facebook Instant Experience Ads Size for Videos

Recommended Resolution: 1080 x 1080 pixels
Recommended Aspect Ratio: 1.9:1
Maximum Width: 720 px
Maximum File Size: 4GB
Maximum Video Duration: Up to 240 minutes

8. Facebook In-Stream Ads Size

Recommended Resolution: 1080 x 1080 pixels
Recommended Aspect Ratio: 16:9
Maximum Width: 120 px
Maximum Height: 120 px
Maximum File Size: 4GB
Maximum Video Duration: 5 - 15 seconds

9. Facebook Business Explore Ads Size for Videos

Recommended Resolution: 1080 x 1080 pixels
Recommended Aspect Ratio: 4:5 and 1:1
Maximum Width: 120 px
Maximum Height: 120 px
Maximum File Size: 4GB
Maximum Video Duration: Up to 240 minutes

Part 3: Facebook Ad Video Technical Requirements

Besides choosing the best Facebook ad video size, you should also consider other technical requirements to ensure your advertisements upload and display correctly. Here are the key requirements to keep in mind:

Video Format: If you don’t want to create and upload Facebook ads without any issues, choosing the correct video format is essential. Facebook commonly supports formats such as MP4 and MOV.
Video Resolution: Video resolution plays an important role in maintaining the visual quality of your Facebook advertisements. For clear and professional-looking ads, we recommend exporting videos at 1080p with 1080 x 1080 pixels.
Video Duration: This is another important factor to consider when creating Facebook advertisements. The ideal length depends on your ad placement, campaign objective, and target audience.
Aspect Ratio: Choosing the correct aspect ratio ensures that your Facebook ad video displays properly across different placements. We recommend using 1:1 for square videos, 4:5 for portrait Feed ads, and 9:16 for vertical Stories and Reels ads.

Bonus Tips: Best Tool to Edit Facebook Ad Videos in 2026

Once you have the right Facebook ad video size, the next step is to enhance the video and make it more engaging for your target audience. HitPaw Edimakor is one of the best AI video editors available in 2026, allowing users to customize videos according to their requirements. The standout feature of this program is that it offers powerful AI video editing tools, allowing users to create engaging Facebook ad videos. Users can add text overlays, captions, transitions, background music, and other visual elements to make their content more appealing. The program also includes a Text-to-Video feature, allowing users to create high-quality Facebook ad videos with a simple text prompt — no editing experience or professional help required.

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Key Features of HitPaw Edimakor

AI Video Editor: HitPaw Edimakor enables users to customize AI videos according to their requirements. Users can enhance footage, adjust video dimensions, add visual effects, and prepare content for different Facebook ad placements.
Video Resizing: Users can adjust video dimensions and aspect ratios to create content suitable for Facebook, Feed, Stories, and Reels ads. The program helps users prepare videos in different formats, including square, portrait, and vertical layouts.
AI Video Generation: One of the standout features of this tool is that it enables users to create high-quality videos with a simple text prompt — no editing experience or manual effort required.
Export Options: Once the video is edited, users can download it in multiple formats, including MP4, MOV, AVI, and more. It also allows users to adjust video resolution and other output settings to suit their project requirements.
Intuitive Interface: The best part of this tool is that it offers an easy-to-use interface, which is ideal for non-tech and beginner users. Its simple layout helps users navigate different editing options without requiring professional video editing experience.

Step-by-Step Guide:

HitPaw Edimakor is one of the best AI video editors available in 2026. Here is how to edit Facebook ad videos with HitPaw Edimakor:

Step 1: Download, install, and launch HitPaw Edimakor on your PC. Select the “New Project” option from the main interface to begin the video editing process.

Step 2: Next, click on the “Import” button and select your Facebook video ad. Users can also add multiple videos simultaneously.

Step 3: Drag-and-drop the video file to the timeline and begin the video editing process. Users can resize the video, trim unwanted sections, adjust video speed, and more.

Step 4: Once the entire video editing process is complete, preview the final result and click on the “Export” button to download the video in MOV, MP4, and AVI formats.

Part 4: FAQs Related to Facebook Ad Video Size

Q1. What is the best Facebook ad video size in 2026?

A1: The best Facebook ad video size depends on the placement. A resolution of 1080 x 1080 pixels works well for square video, while 1080 x 1350 pixels is suitable for portrait Feed ads. For Stories and Reels, 1080 x 1920 pixels is a common recommendation.

Q2. What aspect ratio should I use for Facebook video ads?

A2: The recommended aspect ratio depends on where your ad appears. Use 1:1 for square videos, 4:5 for portrait Feed ads, 9:16 for Stories and Reels, and 16:9 for landscape placements.

Q3. Which is the best video editor for Facebook ad videos?

A3: If you’re looking for the best video editor for Facebook ad videos, HitPaw Edimakor is the best option. It offers a range of video editing and AI-powered features that help users resize videos, add captions, include text overlays, and enhance visuals. The best part of this tool is that it offers a beginner-friendly interface, which is ideal for content creators and marketers.

Final Thoughts

If you want your Facebook ads to stand out, choosing the correct Facebook ad video size is essential. Using the right dimensions, aspect ratios, and resolution helps ensure that your video displays properly across different placements, including Facebook Feed, Stories, Reels, and in-stream ads. Additionally, it is important to consider technical requirements such as video format, duration, file size, and audio quality before publishing your advertisements. Plus, if you want to customize your videos to make them look professional, we recommend using HitPaw Edimakor. The program offers advanced AI video editing tools, allowing users to create engaging visuals without editing experience or professional help. The tool also offers amazing video creation tools, allowing users to create high-quality and engaging videos without editing experience or professional help.